This is the basis for all ISO management systems. As a first step of the journey to quality and continuous improvement, it is recommended, to implement first this standard. It is widely acknowledged that proper quality management improves business, often having a positive effect on investment, market share, sales growth, sales margins, competitive advantage, and avoidance of litigation. Furthermore, in the global economy, certification according to ISO 9001 is often a prerequisite for doing business. The graph shows the main elements of a quality management system according to ISO 9001.